Race Guards is a security services company in Nairobi. Despite having over 23 years in business, the company needed a lot of revamping as far as its branding and digital marketing aspects were concerned.
- Lead generation
- Brand visibility
Our Proposal and Approach
We began by reviewing the company’s online presence and noted that they did not have social media presence and that its website required a redesign – the content was not search-engine-optimized and the site had numerous broken links, ranked low, and did not attract any traffic.
- We suggested and created social media accounts; created posts on a daily basis
- We carried out a photo shoot to change the photos used on the website
- We created a new company profile that was more detailed and objective.